Return on investment
Conference
As a delegate:
Cost of sending a delegate to a conference
Assumptions :
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Cost of employee @ £35 per hour.
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Length of conference 8 hours excluding travel.
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Distance traveled to attend a round trip of 200 miles.
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Investment in conference by delegate pre cost of entrance =
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Wages - £280
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Travel = £80
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Time spent traveling £140
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- Total= £500
To break even the conference has to deliver a minimum of £500 pounds worth of benefit.
By supplying to all delegates the right to view a rich media recording of the event we can help conference organisers deliver the value that delegates are now demanding.
To find out more about how we help you meet your challenges see the 2.0 conference model.
As a conference organiser:
ROI on the investment in a rich media film can be measured in a number of ways.
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Delivering a better service to delegates - recognising their investment and exceeding expectations.
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Sale of conference notes
Conference notes typically cost in excess of £50 per copy.
Possible options for the sale of conference videos include:
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Sale of DVD's - market rates suggest a rate in excess of £50 - depending on sector.
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Sale of video viewing's via a micro payment website - at £2.50 per viewing.
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Market reach - Videos of the conference represent an opportunity to increase the reach of the conference and sell the value of attending the next in person.
As a sponsor:
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ROI on sponsorship is directly proportional to the ROI that delegates archive, as attendees
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With improved visibility of brand post event and quantify exposure via download statistics.
We are able to give real value to your investment as conference sponsors.